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06.07.2021·News

The Endowment Fund Istoki launches the first accelerator in Russia to support NGOs in the development of their website, branding and SMM

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“Become visible.” This is the name of the first accelerator in Russia that supports NGOs in the promotion and development of digital communications. It began its work on 6 July.

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Applications for participation in the Become Visible Accelerator was opened. The winners – 4 non-profit organizations – will receive 2 million rubles each for updating digital communications. Each winner will receive a package that includes services of updating the organization’s branding and website, developing the SMM strategy and SMM support for three months.

The goal of the Become Visible Accelerator is to help NGOs to reach a new level of interaction with donors, trustees and a wider audience by updating digital communications. The organizer of the accelerator is the Endowment Fund Istoki, the project partner is the Philin Philgood group of companies.

Non-profit organizations from all regions of Russia, whose activities relate to one of three spheres, are invited to apply:

  • support of the family as an institution;
  • preservation of heritage and development of territories;
  • education.

Applications are being accepted by the website of the project from July 6 to August 31, 2021 11 pm Moscow time. The candidates will be evaluated by an expert council – representatives of the Endowment Fund Istoki and Philin Philgood group of companies, as well as outside experts from philanthropic and communication community. The winners will be announced on November 15, 2021, and the acceleration will begin in mid-December by the Philin Philgood group, with a forecast completion date of June 2022.

More information about the project and terms of participation can be found on the website of the Become Visible Accelerator.

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